If your staff is putting callers on three-minute holds or sending incoming calls straight to voicemail after hours, you’re probably driving prospective clients to your competitor. You can have the most compelling creative and a strong marketing system but if your call-handling isn’t up to par, you won’t convert the callers who respond to your ad into signed clients.
More from Personal Injury Lawyers Marketing & Management Association:
March 2019 PILMMA Insiders Journal Article
May 2019 PILMMA Insiders Journal Article
July 2019 PILMMA Insiders Journal Article
November 2019 PILMMA Insiders Journal Article
Steve Nober PILMMA Insiders Journal Article about response-driven marketing
